With a group, you will read a chapter from the textbook and create a presentation to teach the class the material. In addition, your group will complete the Project Extra Innings from the end of the chapter.

Project Choices | Getting Started! | Project Requirements: | Rubrics



Project Choices

Chapter 6, The Marketing Game Plan, and Project Extra Innings on Page 167
Chapter 7, The Product is Sports and Entertainment, and Project Extra Innings on Page 197
Chapter 9, The Economics of Supply and Demand, and Project Extra Innings on Page 251
Chapter 10, Sports and Entertainment Promotion, and Project Extra Innings on Page 277
Chapter 11, Promotional Planning, and Project Extra Innings on Page 303
Chapter 12, Selling Sports and Entertainment, and Project Extra Innings on Page 327
Chapter 13, Sports and Entertainment Legal Issues, and Project Extra Innings on Page 353


Click here to submit your project preference.

Getting Started!

  • Meet your team and get to know each other with an ice breaker activity.
    • In turn, tell two true things and one false thing about yourself. The group tries to guess which one is the lie.
  • Choose a team name and have the teacher create a team page on the wiki website. This will be place to store information for building your presentation.
  • Refer to the checklists and rubrics to plan your research and efforts. Remember, this is a marketing class! You want to 'sell' the others on your information, but also make sure they know the important information.
  • You can create a presentation, or even a website with multiple forms of media to convey your points!!

Project Requirements:

Chapter Project:

  • Adjust green bullets into questions and provide answers/information in engaging informative manner. Answer with more than text based information.
  • Provide visual representation of information when appropriate.
  • Address the marketing core standards.
  • Provide graphic organizer for fellow students to record information.
  • Include connections to important vocabulary.


Refer to the Project and Presentation Rubrics for further guidelines. (below)

Project Extra Innings:

  • Complete all the steps.
  • Include all the components with reference to chapter specific information.
  • Prepare and deliver oral and visual presentation. Include all group members.
  • Collaboration with team will be graded for habits of learning.

Refer to the Project and Presentation Rubrics for further guidelines. (below)


Rubrics